Now that a full year has passed since officially starting Infinitas Publishing, it’s time to compile the annual report. So, for those of you who want to see numbers, here you go. 🙂
Since starting the business, we’ve released 1 book, 2 games, and 15 episodes of a serialized novel. (Plus, we pulled in one short story and a collection of short stories that I had published previously)
We had 4Â appearances. A book Signing at the Readers World in Sedalia (January 29th, 2016), Game Room at Stealth Con (February 13-14th), Vendor’s Booth at Old Drum Days (April 9th), and the Book Signing at Hastings in Warrensburg (June 4th).
Now for the sales stats:
Magic’s Stealing
Ebook (Released September 17th, 2015) ($2.99)
September:
- Smashwords: 1 Sale (Kobo)
- Kindle US: 3
- Kindle US (Pre-order): 5
- Kindle UK: 1
October:
- Kindle (US): 1
November:
- Kindle (UK): (1 Sold and Returned)
December:
- Smashwords: 1 Sale (Kobo)
- Kindle (US): 1 Sale
January:
- Kindle (UK): 1 Sale
February:
- No sales
March:
- Kindle (US): (3 Sold, 1 Returned)
April:
- Smashwords: 1 Sale (Barnes & Noble)
- Kindle (US): 1 Sale
May:
- No Sales
June:
- No Sales
Total Ebooks Sold: 18
Print Edition (Released December 1st, 2015) ($7.99)
December:
- No Sales
January:
- Amazon (US): 2 Sales
- Readers World (Sedalia) Book Signing: 5 Sales
- Readers World Sedalia (1 Prior to Signing, 4 bought by store after signing): 5 Sales
February:
- No Sales
March:
- No Sales
April:
- No Sales
May:
- No Sales
June:
- Hastings Book Signing: 6 Sales
- Hastings (Later Date): 2 Sales
Total Paperbacks Sold: 20
Total Copies of Magic’s Stealing Sold: 38
Ashes ($0.99)
Online Only (Short Story – Released prior to creation of Infinitas Publishing)
June:
- No Sales
July:
- No Sales
August:
- No Sales
September:
- No Sales
October:
- No Sales
November:
- No Sales
December:
- No Sales
January:
- No Sales
February:
- Kindle (US): 1 Sale
March:
- No Sales
April:
- No Sales
May:
- No Sales
June:
- No Sales
Total Copies of Ashes Sold: 1
1000 Words – A Collection of Short Stories
(Released prior to creation of Infinitas Publishing)
(Note: All but one of these short stories are available for free online through Smashwords)
Ebook ($0.99)
June:
- No Sales
July:
- No Sales
August:
- No Sales
September:
- No Sales
October:
- No Sales
November:
- No Sales
December:
- No Sales
January:
- No Sales
February:
- No Sales
March:
- No Sales
April:
- Amazon (AU): 1 Sale
May:
- No Sales
June:
- No Sales
Total Ebooks Sold: 1
(Note: I did not track sales of the individual free stories. If you’re interested in those, let me know)
Print ($11.99 – full color paperback)
June:
- No Sales
July:
- No Sales
August:
- No Sales
September:
- No Sales
October:
- No Sales
November:
- No Sales
December:
- No Sales
January:
- Amazon (US): 1 Sale
February:
- No Sales
March:
- No Sales
April:
- No Sales
May:
- No Sales
June:
- No Sales
Total Paperbacks Sold: 1
Total Copies of 1000 Words Sold: 2
The Multiverse Chronicles
(Prologue and 1st 3 episodes released February 5, 2016)
(Online Only – Free Blog Series)
6 Followers
Battle Decks: Trials of Blood and Steel
(Released February 12-13th, 2016)
Deluxe Edition:Â ($37.99 – Online Only) No sales
Basic Edition: ($24.99 – Online Only) No sales
Total: 0 sold
Phalanx
(Released April 9th, 2016)
Cloth Edition: ($25.00 – Local Only) 4 sales (3 sold in April, 1 sold in June)
Wooden Edition: ($75.00 – Local Only) 1 sale (April)
Board Game Edition: ($28.99 – Online Only) No sales
Total: 5Â sold
I suspect that having the games be primarily online only is hurting chances of impulse buys, especially given that it is direct from The Game Crafter website, rather than a site people are familiar with (such as Amazon). For Ashes and 1000 Words, these are older works, so I rarely advertise them.
Marketing
Twitter – Every so often, I tweet for Magic’s Stealing on my writer’s account. Also, Isaac and IÂ created a Steampunk-themed curator Twitter account, The Dapper Pigeon, from which we occasionally tweet about Battle Decks and The Multiverse Chronicles.
Facebook – We created the Infinitas Publishing Facebook page, and I tried running a short campaign ($10.00, from Feb 19th-20th, 2016) but didn’t see any sales.
Word-of-Mouth – We have poker card-shaped business cards and fliers with the first episode of Multiverse that we hand out at events.
Newsletter – We created the Infinitas Publishing Newsletter on June 3rd, 2016. At the moment, we have 0 followers.
Goodreads Giveaway – I gave away 1 copy of Magic’s Stealing in January, 2016. 893 people entered the giveaway, but there were no noticeable sales based on the giveaway (I can attribute the print sales that did happen to people I know personally).
Rafflecopter Giveaway – I offered up 1 ebook of Magic’s Stealing during the first giveaway and 2 ebook copies during the second giveaway. The first had 3-5 people entering, and the second had one.
Let me know if you have any questions. 🙂
I went to the conference and signing in my pseudo-steampunk outfit (what I wore for my author photo), and brought Dragon (the stuffed dragon on my shoulder) along for the ride. (As a side note, Dragon sold me a book. It was at the end of the signing, and I had run out to the car to grab a couple things before I could pack up (I had carpooled with another author on my way to the signing, so we could get there early). On my way in, a Hastings customer asked what the dragon was for. I mentioned I was dressed up since I was selling my book at the signing that day. He asked about what I wrote, and I showed him the book (I was holding a proof copy of Magic’s Stealing at the time). He seemed interested and asked about having a copy, so I told him I could get him an actual copy inside. Signed him a book (with a tiny doodle of Dragon), and  I hope he enjoys it. 🙂
Stephanie Flint - Author and Artist 